Our partners

Become a partner

Join the Tour du Rwanda and be part of Africa’s premier cycling race.

Partner with the Tour du Rwanda to grow your brand, engage millions of fans, and contribute to the development of cycling, sport and tourism in Rwanda and across the region.

  • Strong Brand Visibility

    On TV, digital, on-site and across Rwanda.

  • Audience Engagement

    Reach a passionate and growing community.

  • Business Impact

    Drive brand value, customer loyalty and sales.

  • National & Regional Legacy

    Support cycling development, youth and sustainable tourism.

Partnership opportunities

A range of flexible partnership packages designed to deliver maximum value for your brand.

  • Title Partner
  • Main Partner
  • Premier Partner
  • Official Partner
  • Supporting Partner
  • Media & Broadcast Partner
  • Product & Service Partner

Custom packages are also available to meet your specific objectives.

Key assets & rights

  • Branding

    (on jerseys & assets)

  • On-site visibility

    (start, finish & route)

  • Broadcast exposure

    (TV & live stream)

  • Digital & social media

    (millions of interactions)

  • Fan engagement

    (VIP, activations, events)

  • Tourism promotion

    (with Visit Rwanda)

Let’s partner for a bigger Tour du Rwanda

Get in touch with our team to discuss partnership opportunities, packages and custom solutions.

Enquire now

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Our partners

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Visit RwandaBYDForzaCogebanqueRwandAirEKOIWinspaceMinistry of SportsRDBUCIFERWACYPlasconEngenMarriott Kigali